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Saturday, December 4, 2010

Dan Cobley: What physics taught me about marketing | Video on TED.com

SYDNEY, AUSTRALIA - OCTOBER 14:  Artwork from ...Image by Getty Images via @daylife
About this TED talk

Physics and marketing don't seem to have much in common, but Dan Cobley is passionate about both. He brings these unlikely bedfellows together using Newton's second law, Heisenberg's uncertainty principle, the scientific method and the second law of thermodynamics to explain the fundamental theories of branding.




Dan Cobley is a marketing director at Google, where he connects customers and businesses, helping both navigate digital space to find what they need.


Originally posted:
Dan Cobley: What physics taught me about marketing | Video on TED.com



David



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Eric Berlow: How complexity leads to simplicity | Video on TED.com


TED Fellow Eric Berlow studies ecology and networks, exposing the interconnectedness of our ecosystems with climate change, government, corporations and moreTED Fellow Eric Berlow studies ecology and networks, exposing the interconnectedness of our ecosystems with climate change, government, corporations and more. He doesn't feel overwhelmed when faced with complex systems. He knows that more information can lead to a better, simpler solution. Illustrating the tips and tricks for breaking down big issues, he distills an overwhelming infographic on U.S. strategy in Afghanistan to a few elementary points.





Originally posted:
Eric Berlow: How complexity leads to simplicity | Video on TED.com

Great video on how to make the complex simple!

David

P.S. Oh, and here's that famous slide on Afghanistan



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Yashi

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