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Monday, January 17, 2011

Fox Business: Profiting From User-Generated Content






How can you profit by creating your own videos, articles, blogs, and other media on the Internet. There is now a whole new world with user-generated content. In this interview on Fox Business, Blip.TV Co-Founder Dina Kaplan on the opportunities available for people who produce content for the Web. Watch below and comment here on the blog:



Get creating!

David Wyld, Professor of Management
Southeastern Louisiana University
Wyld About Business (http://ping.fm/GA7BU)


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Why Marketers Both Fear and Love Twitter: The Case of Virgin America





140 characters can do a lot to help shape - or wreck - your company's brand, image, and reputation. In this story from Fox Business, entitled "Big Businesses Fear Wrath of Twitter," Dennis Kneale breaks down the growing impact of the social networking site, including how it has been used both by Virgin America in promoting the airline, and in turn, how irate customers like Kevin Smith of "Clerks" fame have Twittered against the airline - and how they responded to these customer service fails. Watch below and comment here on the blog:



David Wyld, Professor of Management
Southeastern Louisiana University



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Sunday, January 16, 2011

Working Out with Your iPad?: Yep, There's an App for That


Image via CrunchBase



Image representing iPad as depicted in CrunchBaseImage via CrunchBaseCan you - or should you - work out with your iPad! Can buying an iPad help you get more fit and lose weight - rather than increasing your time reading and watching videos like this?

This FoxNews's Tech Take is an inside look into how PumpOne Fitness makes their portable workout app. Would you pay for and use this kind of app? Watch below and comment here on the blog:



David Wyld, Professor of Management
Southeastern Louisiana University


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7-Eleven: Downsizing the Big Gulp


7-eleven shopfrontImage via Wikipedia



Is 7-Eleven duping its customers by shaving 4 ounces off the Big Gulp? Is it really doing them a favor? In a story entitled, "7-Eleven's Beverage Betrayal?" Fox's Greg Gutfield leads the whacky panel as they discuss the story of a Texas man who says that the convenience store is shortchanging Super Big Gulp lovers - like himself! Watch below and comment here on the blog:



David Wyld, Professor of Management
Southeastern Louisiana University


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Getting Your Stock Tips on Twitter?: Could be Troublesome for the Twitterer AND the Twitteree - Ask "50 Cent"


Rapper 50 Cent in concert sporting Bling-BlingImage via Wikipedia


Should you trust the same source for your info on when to buy and sell stocks that has Kim Kardashian tweeting pics of herself and folks providing updates on their cats and what they ate for dinner that night? Well, it seems that many are turning to Twitter for stock tips - both giving them and acting upon them. Could this be not just a problem for the potential for very bad info to go viral and millions to be made or lost based upon that Tweet, but for SEC violations?

In this story from Fox Business, Dennis Kneale talks about the ups and downs of trading and buying stocks on Twitter, including how one Curtis "50 Cent" Jackson made far, far more than 50 cents touting a penny stock to his 4 million Twitter followers - perhaps as much as $8.7 million dollars! Watch below and comment here on the blog:



This may not be the end of this rap - stay tuned!

David Wyld, Professor of Management
Southeastern Louisiana University

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Yashi

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