Daily Users Of Draw Something Totally Cratered

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		Tech Entertainment Wall Street Markets Strategy Sports Lifestyle Politics International Video Latest Monday, April 16, 2012 Daily Users Of Draw Something Totally Cratered We have some good news and some bad news for Zynga. First, the bad news. Daily active use of its $210 million acquisition, Draw Something has completely cratered since Zynga bought the game. Now, the good news: Monthly active use has pretty much doubled on a month over month basis. The data comes from AppData, which tracks users via Facebook logins. It's not perfect because Draw Something doesn't require Facebook, but it's a pretty good directional measurement. What does it mean? Draw Something users aren't as addicted to the game as they once were. However, they haven't abandoned the game entirely. We'll see if Draw Something can succeed as a casual game played every so often. Read » Also On SAI Today: IT'S HAPPENED: AOL's Huffington Post Just Won A Pulitzer Prize If Apple Launched This Product, It Would Become A Trillion-Dollar Company Overnight Here Are Some Leaked Details On Google's New Dropbox Wannabe WHO TO PITCH: Here's Who Is Funding NYC's Hottest Startups Right Now Advertisement CHART OF THE DAY: The Scariest Thing About Google's Earnings CHART OF THE DAY: A Completely Useless Chart On Google+ CHART OF THE DAY: The Only Two Smartphone Companies That Matter Share this: Facebook Twitter Digg Reddit StumbleUpon LinkedIn The email address for your subscription is: dwyld.kwu.jobhuntportal11@blogger.com Change Your Email Address | Unsubscribe | Subscribe | Subscribe to the SAI RSS Feed Business Insider. 257 Park Avenue South, New York, NY 10010 Terms of Service | Privacy Policy

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