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Monday, June 25, 2012

About Marketing: Understanding Infographics Value in Marketing

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From Laura Lake, your Guide to Marketing
Infographics are visual representations of data, information and knowledge. They have become increasingly popular and consumers find themselves attracted to the ability of getting the "full picture" at a glance without reading a lot of wordy text.

Understanding Infographics Value in Marketing
Infographics embody everything we as consumers want. They are not only easy to digest within minutes, but they are highly visual. They are so popular there are search engines dedicated to infographics and sites that share daily infographics.
But, how can they help you with marketing?
Infographics bring many benefits to marketing including:
  • Easy to Use
  • Attention Getters
  • Increase Search Marketing
  • Viral Magnets
  • Brand Awareness
  • Position You as an Expert

There are benefits in using infographics, but how do you get started and what are the best practices you need to consider when creating your own infographics? ... Read more

Your Old School Press Release Strategy is Killing Your Business
The use of press releases has changed dramatically and it affects your public release strategy. Many of you are still depending on the "old school" press release strategy and it's... Read more

Top 5 Reasons Customers Don't Buy Your Products
Have you ever wondered why consumers don't buy your products or use your services? This morning I woke up at 3:00 a.m. with that thought on my mind. I receive... Read more

Social Media Marketing
Social media marketing is marketing using online communities, social networks, blog marketing and more. It's the latest "buzz" in marketing and often can seem confusing to those exploring options using social media outlets. Learn where to start when it comes to social media marketing and where you can get started.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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