The Super Low Ad Rates For Mobile

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		Home Tech Finance Markets Politics Strategy Entertainment Advertising Retail Sports Life Monday, March 11, 2013 The Super Low Ad Rates For Mobile If users are shifting to mobile devices, it could be devastating to ad-supported online businesses, says Emily Steel at the FT. She notes that the ad rates for mobile are paltry compared to traditional PCs. Those ad rates are, of course, paltry compared to old media like newspapers, magazines, and TVs. Here, from her story is a look at how much an ad costs in various media to reach people based on cost per thousand impressions. For what it's worth, we don't think it's weird that mobile ads are worth so little. No one has really come up with anything great for mobile advertising for a standard publisher. Twitter, Facebook, and Google all seem to have decent mobile ad products. The rest of the web is using crappy banners. However, we do think it's weird that newspaper ads are so comparatively expensive. Read » Also On SAI Today: Female Game Programmers Tell Horrible Stories Of Harassment The Next iPhone Will Have...A Fingerprint Sensor? Advertisement CHART OF THE DAY: Apple Is Slowly Eating Away At Android's Lead In The U.S. Here's Why Facebook Completely Changed Its Core Feature Today [CHART] CHART OF THE DAY: The Stunning Collapse Of HTC Share this: Facebook Twitter Digg Reddit StumbleUpon LinkedIn The email address for your subscription is: dwyld.kwu.jobhuntportal11@blogger.com Change Your Email Address | Unsubscribe | Subscribe | Subscribe to the SAI RSS Feed Business Insider. 257 Park Avenue South, New York, NY 10010 Terms of Service | Privacy Policy

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