About Marketing: Public Relations for Authors and Publishers

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Marketing Marketing What is Branding? Marketing Careers Public Relations From Laura Lake, your Guide to Marketing Are you an author? Authors have started to realize that without public relations often books can sell poorly. Public relations is changing for authors and many of them are grabbing the reigns of marketing their own books and doing their own PR. Public Relations for Authors and Publishers Having written a book myself, I certainly understand the struggles of book promotions. The traditional publishing world seems to be taking a hit and changing at a rapid pace. Many consumers will research information online, download digital books and find alternatives to purchasing a book. If you need to work on marketing yourself and your book I have some resources that just might help... Read more Seven Social Media Marketing Do's and Don'ts Social media marketing continues to grow, but it's also the one marketing strategy that many businesses struggle with. The challenge is not knowing where to start or not understanding... Read more Audience Analysis - Who Are You Trying to Reach? Who are you trying to reach, and what do you want them to do? The first rule of rhetoric is, "Know your audience." Audience analysis is a fundamental issue that often... Read more Marketing News and Blogs It can be difficult to stay on top of the latest trends and changes in marketing. Use these news resources and marketing blogs to keep you current on all marketing issues. Related Searches Book and Authors Social Media Firm Publishers for Books Social Marketing Marketing Jobs Featured Articles Marketing Statistics and Research Marketing Careers and Training Plan Your Marketing Strategy Marketing Tools and Help Marketing Courses and Tutorials Small Business Marketing   More from About.com Run Your First 5K Even couch potatoes can be ready for a 5K with just a couple months of training. Read more...> Help! I'm Too Busy Time and stress management tips to help you feel as though you have more time. Read more...> This newsletter is written by: Laura Lake Marketing Guide Email Me | My Blog | My Forum   Sign up for more free newsletters on your favorite topics You are receiving this newsletter because you subscribed to the About.com Marketing newsletter. If you wish to change your email address or unsubscribe, please click here. About.com respects your privacy: Our Privacy Policy Contact Information: 1500 Broadway, 6th Floor New York, NY, 10036 © 2013 About.com   Must Reads Breaking Into a Marketing Career First Steps to Marketing a Business Social Media Marketing 7 Day Course Mobile Marketing for the Small Business Marketing Glossary   Follow me on: Advertisement