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 | In this weeks issue, read a great case study of how a boutique ice cream shop in PEI, Canada uses social media. Also two best selling authors layout how to use social media to actually make money. | |
Learning Social Media With COWS
On a recent trip back to Canada, we visited Halifax and ate ice cream. We even blogged about it. Then we tweeted about the blog. I'm sure you're thinking: "So what?" Okay, I'll get to the point. After we tweeted, COWS, makers of the world famous ice cream, responded in a big way. But it seems like business as usual to them. Interesting, isn't it? What can we learn about social media from COWS? Read more
| How to Get Started With Social Media Marketing
Dave Kerpen is the best selling author of Likeable Social Media and co-founder and CEO of Likeable Media, an award-winning social media and word-of-mouth marketing firm. Dave recently took a few minutes to share some advice on getting started in social media. Read more
| Amber Mac: Demystifying Social Media to Grow Your Business
Amber is a speaker, consultant and new media journalist. Amber is author of Power Friending (compare prices) a how-to guide for getting started and being successful in social media. Amber is also co-founder of MGImedia.ca, and is the host of Webnation, Girls Go Geek on Xbox LIVE, net@night and commandN.tv. Read more
| Power Friending Book Review
Power Friending gives the information and encouragement needed to start, build and maintain a positive presence in the social media arena. By means of 1) definitions, 2) examples and 3) the ABCs of social media ethics, Amber Mac weaves clarity into what may be perceived as clutter. Read more
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