Apple's New Trade-In Program Should Fix This Problem

View this email online | Add newsletter@businessinsider.com to your address book

		Home Tech Finance Markets Politics Strategy Entertainment Advertising Retail Sports Life Thursday, June 6, 2013 Apple's New Trade-In Program Should Fix This Problem Apple is reportedly going to start a trade-in program for old iPhones. Basically, if you show up at an Apple store with iPhone 4S, Apple will hand you cash for that phone to get you to buy an iPhone 5. This is good for users, and obviously, it's good for Apple if more people are able to afford new iPhones. It can also take those used phones and sell them in places like China. Most people don't trade in their old smartphones, according to Gazelle, a startup that does electronics trade-ins. As you can see in this chart, 82% of people either put their old phones in a drawer, or give them away to a friend. Apple's trade-in program for the iPhone should change that. If you're showing up at an Apple store with an old iPhone, it's going to be super easy to sell that old iPhone to Apple and get a few extra bucks to put towards a new iPhone purchase. Frankly, it's weird Apple is just doing this now. Read » Also On SAI Today: Analyst Drops Estimates For Samsung Galaxy S4 Shipments This Year Superstar Apple Blogger John Gruber Has A New $5 Notes Taking App Advertisement CHART OF THE DAY: Smartphone Sales Are On The Verge Of Overtaking Feature Phone Sales CHART OF THE DAY: The Rise Of The Mobile Internet This Chart Will Keep Cable Execs Up All Night Share this: Facebook Twitter Digg Reddit StumbleUpon LinkedIn The email address for your subscription is: dwyld.kwu.jobhuntportal11@blogger.com Change Your Email Address | Unsubscribe | Subscribe | Subscribe to the SAI RSS Feed Business Insider. 257 Park Avenue South, New York, NY 10010 Terms of Service | Privacy Policy

If you believe this has been sent to you in error, please safely unsubscribe.