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Monday, April 30, 2012

About Marketing: Marketing Internships - Land the One You Want

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From Laura Lake, your Guide to Marketing
In a recent discussion with a friend she shared with me that her son was graduating college with a marketing degree, but had not done an internships or landed an entry-level job. She was concerned and I can understand why. In today's economy there are many experienced marketing professionals that have been laid off and are looking to reestablish their marketing career by re-entering the workforce. This means that those looking for entry level jobs, internships or entry level jobs will face fierce competition and companies will have to make the decision on whether to hire someone who is experienced or someone who has recently graduated. Companies are also cutting back on internships, so they are not as available as they used to be.

Marketing Internships - Land the One You Want
What does this mean for college students and new graduates today? It means you are going to have step up your game. You will need a strategic plan in order to work towards landing the position that you desire. It's going to take some work as well as patience, but I'm here to share with you information that can help... Read more

Marketing Jobs - Where to Find and Post Them
Recently a company contacted me wanting  to know where to post two high profile marketing jobs that they were seeking candidates for.  This got me thinking, I often provide information... Read more

What is Personal Branding?
Personal branding is the process of developing a "mark" that is created around your personal name or your career. You use this "mark" to express and communicate your skills, personality... Read more

Marketing Statistics and Research
At first market research may feel overwhelming and a task that you don't want to take on, but if you use these resources you will find that this important research can actually be an enjoyable adventure.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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