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Monday, February 11, 2013

About Marketing: The New Face of Our Marketing Departments

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From Laura Lake, your Guide to Marketing
The marketing industry is ever-evolving and changing. Everyday we are introduced to different digital tools, more in-depth analytics, and face challenges with old-school search engine marketing. These changes are putting a new face on our marketing departments.

The New Face of Our Marketing Departments
The marketing industry is ever-evolving and changing. Everyday we are introduced to different digital tools, more in-depth analytics, and face challenges with old-school search engine marketing. We have to stay on our toes and work to be educated daily to remain relevant and assist the companies that we work for to come out on top with the marketing strategies that we implement. The change isn't just happening on the outside, they are happening within the doors of our own marketing departments. Positions are being phased out. New positions are being posted with skills that five years ago we knew nothing about... Read more

Drip Marketing: Is It Effective?
Drip marketing is the method of sending several promotional pieces to current and potential clients. This method keeps your name in front of your client base. It can be effective but... Read more

So, You Want to Learn More About Marketing?
Did you know that based on the feedback of my readers I develop and create  free marketing courses that are available online? Developing Your Brand Strategy - 6 Week Course Social Media... Read more

Marketing News and Blogs
It can be difficult to stay on top of the latest trends and changes in marketing. Use these news resources and marketing blogs to keep you current on all marketing issues.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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