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Wednesday, January 4, 2012

Groupon's Revenue Mysteriously Collapsed To Close Out November

Groupon's Revenue Mysteriously Collapsed To Close Out November


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Wednesday, January 4, 2012
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Groupon's Revenue Mysteriously Collapsed To Close Out November

Ugly chart for Groupon from daily deals aggregator Yipit. According to its data, Groupon's gross billings, or gross revenue, fell 46% in the last week of November. Yipit says November's revenue was up 6% overall.

What happened to close the month? Yipit doesn't say, but if we were to speculate, we'd say there's a chance Groupon users found plenty of deals elsewhere on Black Friday and just skipped out on Groupon. Another explanation: Maybe people didn't buy Groupons as presents because it would look cheap

Read »


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