CHART OF THE DAY: Where Apple's Revenue Comes From  View this email online | Add newsletter@businessinsider.com to your address book  |
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Apple's reported a revenue of $35 billion for the third quarter of 2012, which fell short of Wall Street's expectations of $37.1 billion.
The iPhone continues to be the leading revenue driver for the company, but it no longer makes up the majority of Apple's revenue.
The iPhone accounted for 46% of Apple's revenue in the third quarter, down from 58% in the second quarter, though still impressive when you consider that the phone has only been around for five years.
Apple's iPhone sales declined quarter-over-quarter, and the average selling price of each iPhone dropped as well, from $647 per unit in the second quarter to $624 per unit in the third quarter.
On the other hand, the iPad accounted for a greater share of Apple's revenue in the last quarter, increasing from 17% in the second quarter to 26% in the third quarter of 2012.
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