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Monday, March 4, 2013

About Marketing: 10 Ways to Increase Customer Reviews and Impact Your Search Engine Rankings

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From Laura Lake, your Guide to Marketing
Did you know that 1 out of 4 customers say that ratings and reviews impact their decision on whether or not to purchase a product or a service? Customer reviews are no longer just important to ecommerce websites. They are important to any business that has an online presence in hopes of marketing to customers, because it's a known fact that user reviews increase conversions. They ease the mind of the consumer and eliminate doubts that they may have when it comes to their purchasing decision.

10 Ways to Increase Customer Reviews and Impact Your Search Engine Rankings
Customer reviews impact and have the ability to play a role in your search engine placement. That's right, they impact where you show up in search ranking results. This is especially true when it comes to local search marketing. Customer reviews often increase click through rates to your website and are used to by search engines to reinforce your geographic listing which is why they often increase your local search placement... Read more

Blog Marketing - Is Your Blog Effective or Failing?
Despite popular myths blog marketing is still impacting internet marketing significantly, but with that being said having a blog just because it's the "thing" to do - is not enough.... Read more

How to Avoid Complacency in Your Small Business Marketing
To successfully market any type of business is a constant challenge, and business owners have to stay on top of the latest effective marketing strategies and methods that are being... Read more

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Marketing templates, calculators, forms and other marketing tools that will assist you in building and marketing your business successfully.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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