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| | | | | | BuzzFeed Is Teaming Up With CNN On A YouTube Project [THE BRIEF] Advertisement
Good morning, AdLand. Here's what you need to know today: BuzzFeed and CNN launched a co-branded YouTube channel. SVP/CNN Digital K.C. Estenson told the WSJ that "by pairing the journalistic strength and reach of the CNN brand with BuzzFeed's unique editorial approach and young audience, our partnership will enable both organizations to engage new audiences." Content will include new and vintage CNN footage mashups. Staples picked Dentsu shops to handle its North American creative services.
72andSunny hired creative team Grant Holland and Gavin Milner on as group creative directors. The pair has worker together at Ground Zero, Ogilvy, Team One, and then 180 LA. Clemenger BBDO won Tourism Australia's $250 million account. DT, a part of Ogilvy Australia, will work on digital creative services. Social media advertising platform Adly just raised $2 million in additional funding from GRP Partners and Siemer Ventures. Larry Fish is leaving his post as CFO of McCann Erickson to be the president of chain Financier Patisserie. Videology raised $60 million in a funding round. Previously on Business Insider Advertising: Please follow Advertising on Twitter and Facebook. | | | | | | | |
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