SOCIAL MEDIA INSIGHTS: The Best Times Of Day To Post On Each Social Network Social Media Insights is a daily newsletter from Business Insider that collects and delivers the top social media news first thing every morning. You can sign up to receive Social Media Insights here or at the bottom of this post. The Best Times To Post On Social Media (Social Caffeine) Not all social media services are alike, and that means businesses need to be in-tune with the most optimal time of day to reach their online networks. Check It Out > Study: 30% Of People Are On Social Media At Work For One Hour Everyday (Intelligent Office) People realize social media isn't all fun and games. There's a real professional benefit to leveraging social networks at work. According to a recent survey, more than 30% of people spend an hour or longer each day on social media while at work. Moreover, 25% of people say they refuse to work for a company that doesn't permit social media at the office. Skeptical? Take a look at two recent studies which found that people with access to social media at work are move productive. Read > Asia-Pacific Region Leads In Social Media User Growth (eMarketer) Social media is growing quickly in the Asia-Pacific region, according to an updated study by Global Web Index. Japan is the biggest growth driver for Facebook with a 42% increase in users since the second quarter of 2012. South Korea's Google+ use exploded over the course of the past year increasing 209%. And during the same span, the number of Twitter users in Indonesia grew by 44%. Read >
YouTube Analytics Gets A Whole Lot More Powerful (Google) YouTube's Insight Data analytics service has always left much to be desired — only permitting users to see how many times a video was seen, how popular it was, and viewer demographics. However, the new YouTube Analytics API lets users see detailed metrics such as how many minutes visitors spend on a certain channel or video, estimated earnings from advertisements, cost per impression, and click-through and close rate. Because the tool is an API, businesses can build their own dashboard to visualize the data, or integrate it with other applications. Read >
Social Network For the Elite Is Getting More Exclusive (Business Insider) ASmallWorld is an "exclusive" social network for the world's elites. The site has had its fair share of ups and downs since launching in 2004, but its looking to make a comeback. The strategy? To cap its user base at 250,000, require anyone who wants to join to be invited by a current members, and pay an annual fee of $110. Read > Flipboard Gets Social (Flipboard) Mobile digital magazine Flipboard underwent an update yesterday, releasing all sorts of new social features. The biggest change is a new share menu that allows users to send articles or entire magazines to their friends. Also fresh to the app are updated profile pages and a new section called "Friends," where you can flip through all the magazine content being curated by your friends. Read > Facebook Makes Break-Ups Harder To Take (CNET) As if breaking up with your love one wasn't hard enough, Facebook is intensifying the feeling of being 'broken hearted', according to a recent study conducted by the University of California, Santa Cruz. This phenomenon goes to show just how deeply rooted a person's emotions are in their online social lives. Read > Online Course Preps Kids For The Social Web (Mashable) Teens are growing up in a hyper-connected world where almost all online activity is permanently stored. To help educate kids about this new reality and help them navigate it with less stress, a successful KickStarter project called HomePage wants to put teens through a course that amounts to a "Drivers ed for the social web." Read > 50 Tools For Social Media Management And Analysis (Social Media Today) Every social media professional — whether you are in marketing, advertising, PR, or communications — needs tools to manage accounts and measure engagement. Social Media Today has curated a list of 50 tools, both premium and free options, that will help take your company to the next level. Read > NBA TV To Televise NBA Social Media Awards (NBA) Athletes and fans love to communicate with each other via social networks. The NBA is recognizing this by televising its second annual NBA Social Media Awards on June 12 at 8 p.m. The award show recognizes players, teams, and fans for their social engagement on Facebook, Twitter, Instagram, and YouTube throughout this year's NBA season. Fans can vote for their favorite social media moments on NBA.com/sma. Read > Investors Under The Age Of 40 More Likely To Use Social Media For Information (MarketWire) For better or for worse, social media is becoming more important to Wall Street. Back in April, the Down Jones industrial average plunged 143 points on false information broadcasted by the Associated Press's Twitter account, which had been hacked. According to a recent survey, 40% of investors use social media as a source of investment information. Not surprisingly, investors under the age of 40 are three times more likely to rely on social media for their research than any other age group. Read > Please follow SAI on Twitter and Facebook. |
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