About Marketing: Success Formula for Cold Calls

If you can't see this email, click here

Marketing Marketing What is Branding? Marketing Careers Public Relations From Laura Lake, your Guide to Marketing You want me to make cold calls? Are you serious? That's the typical response you get from new sales staff and even marketers paired with the "deer in headlights" look. Making cold calls can be frightening, especially when you are first starting out. For some reason smiling and dialing and the thought of picking up the phone and having someone answer seems to be one of the most intimidating processes when it comes to prospecting and sales. Success Formula for Cold Calls Common thoughts that cause call reluctance include: If they answer what will I say? What if I get rejected? I don't want to intrude, what if they are busy? I can't call them, they are too important. So, how do you push through these roadblocks? Be prepared, I'll show you how using my success formula for cold calls...Read more Weekly Recap: Top 5 Marketing Articles May 21-May 27 In the month of June I will celebrate my 10th year writing this column. In the upcoming year, you will see a few changes. I'll be bringing you more marketing... Read more 8 Conversion Optimization Tips That Will Help You Get Results Each week I receive multiple inquires surrounding one question  - "Laura, how do I increase the conversion rate of my website?"  Today I'm going to address that question. It doesn't matter... Read more Marketing News and Blogs It can be difficult to stay on top of the latest trends and changes in marketing. Use these news resources and marketing blogs to keep you current on all marketing issues. Related Searches Social Marketing Marketing a Business Marketing Branding Marketing Jobs Cold Calls Featured Articles Marketing Statistics and Research Marketing Careers and Training Plan Your Marketing Strategy Marketing Tools and Help Marketing Courses and Tutorials Small Business Marketing   More from About.com Run Your First 5K Even couch potatoes can be ready for a 5K with just a couple months of training. Read more...> Help! I'm Too Busy Time and stress management tips to help you feel as though you have more time. Read more...> This newsletter is written by: Laura Lake Marketing Guide Email Me | My Blog | My Forum   Sign up for more free newsletters on your favorite topics You are receiving this newsletter because you subscribed to the About.com Marketing newsletter. If you wish to change your email address or unsubscribe, please click here. About.com respects your privacy: Our Privacy Policy Contact Information: 1500 Broadway, 6th Floor New York, NY, 10036 © 2012 About.com   Must Reads Breaking Into a Marketing Career First Steps to Marketing a Business Social Media Marketing 7 Day Course Mobile Marketing for the Small Business Marketing Glossary   Follow me on: Advertisement