CEOs Who Are Active On Social Media Boost Employee Morale And Their Company's Image Social Media Insights is a daily newsletter from Business Insider that collects and delivers the top social media news first thing every morning. You can sign up to receive Social Media Insights here or at the bottom of this post.
CEOs Who Use Social Media Boost Credibility (Weber Shandwick)
 CEOs can improve employee morale and show that their company is tech-savvy, simply by being active social media users. A new study from Weber Shandwick indicates that 76% of managers and executives believe that a company appears more innovative if their CEO uses social media. Moreover, 52% of respondents said they feel inspired working for a CEO who uses social media. Read > Vine Releases Android App, Tops 13 Million Users (Twitter)
Twitter announced in a blog post Monday that its popular mobile video app, Vine, is now available on Android devices. The move opens up Vine to a far larger pool of users. Twitter also announced that Vine has attracted 13 million sign ups thus far, even though it has only been on iOS. Read > Three Social Media Tips For Small Businesses (CMSWire)
Small businesses do not have the same amount of resources as larger companies to dedicate to social media. Lisa Barone, vice president of strategy at Overit (a social media management company) suggests making do with what you have and focusing your efforts on these three areas: - Time Management: Utilize third-party tools, such as TweetDeck, to schedule your social media postings and manage interactions with followers.
- The Value Of An Image: As the saying goes, "A picture is worth a thousand words," and the same is true of social media. People are not on Facebook to share an 800-word article, says Barone. Instead, use an image every once in a while to get your message across.
- Analytics And Customer Trends: Just as your social media presence can give a customer insight into your company or brand, analytics can give you insight into that customer. Facebook and Pinterest have their own analytics tools: learn them. Other choices include Google Analytics and Socialbro for Twitter. In using these tools, you can make sure you are making the most out of your social media efforts. Read >
10 Lessons From Steve Jobs That Every Marketer Must Learn (Dan Lyons)
Many are obvious: Find great mentors, turn your customers into evangelists, etc. Others are less obvious, such as the rejoinder to use pictures, and not words, to describe your products. The complete list is worth a read. Read > Taco Bell's Social Media Nightmare (Facebook)
A photo has surfaced on Facebook showing a Taco Bell employee licking a stack of tacos served by the fast food chain. It's unclear where the photo originated or how long ago it was captured, but the image has gone viral on Facebook and other social media sites, leaving Taco Bell with a PR crisis on its hands. Read > An Introduction To The Next Big Self-Blogging Platform (Mashable)
Medium is a self-publishing platform launched last October by Evan Williams, who also co-founded Blogger and Twitter. Williams had this to say about his newest venture: "Medium is a beautiful space for reading and writing — and little else. The words are central. They can be accompanied by images to help illustrate your point. But there are no gratuitous sidebars, plug-ins, or widgets. There is nothing to set up or customize." Read > [INFOGRAPHIC] Battle Of The Social Networks (HootSuite)
Inspired by the popular TV show "Game of Thrones," HootSuite created an infographic depicting the conflicts and battles taking place between social networks. 
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