The Death Of Social ROI — Companies Are Starting To Drop The Idea That They Can Track Social Media's Dollar Value

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Tech Select   NYC's preeminent entrepreneurship conference is back! New this year: Startup University powered by General Assembly. Plus, the usual jam-packed sessions with veteran VCs, breakout startups, tech stars, and more. Get ready for the future of tech – join Business Insider on October 24 for Startup 2013. Enroll Now » October 11, 2013 The Death Of Social ROI — Companies Are Starting To Drop The Idea That They Can Track Social Media's Dollar Value Social media managers are focusing on reach and engagement instead of ROI. Read » Share this story: Social Media Demographics: The Surprising Identity Of Each Major Social Network Each social network is completely different in terms of age, gender, and income breakdowns.   Read » Share this story: Twitter's Comcast Partnership Moves It Leaps And Bounds Ahead Of The Competition In Social TV Social Media Insights is a daily...  Read » Share this story: The Rise Of Social Commerce, And How It Will Completely Transform The Way We Shop On The Internet Social commerce goes beyond the simple click-to-buy model.   Read » Share this story: Apple's Passbook Ecosystem: How Retailers, Sports Teams, And Brands Have Made It Work For Them American Airlines has over 1.5 million users of its Passbook service.   Read » CHART: Here Are The Most Effective Local-Mobile Targeting Strategies Location helps solve some of mobile's toughest marketing problems.  Read » There's A New Crowdfunding Campaign To Give Money To Twitter's Forgotten Co-Founder People want to show support for the man left out of the IPO.   Read » Advertisement 7 Statistics About Facebook Users That Reveal Why It's Such A Powerful Marketing Platform Each social network is completely different in terms of age, gender, and income breakdowns.   Read » Share this story: My Gold iPhone 5S Finally Arrived And It's Simply Okay It's here!!!!!  Read » Share this story: Business Insider Is Hiring An Editorial/Analyst Intern For Our Paid Research Service The ideal internship for someone interested in writing and analytics.  Read » Share this story: Airbnb Refuses To Hand Over User Data To New York State Attorney General Airbnb is not giving in to Eric Schneiderman.  Read » Share this story: See Also Here's Why Top Brands Must Do Something About Their Terrible Social Media Customer Service A sea-change in the business-customer relationship.    Read »   When Amazon Employees Receive These One-Character Emails From Jeff Bezos, They Go Into A Frenzy Jeff Bezos may run Amazon and he may be a...   Read »   The Astonishing Story Of Jeff Bezos' Biological Father Who Didn't Even Know Bezos Existed Until The End Of Last Year The last time Jeff Bezos, the 49-year-old CEO...   Read »   These Are The Sarcastic Things Amazon's Jeff Bezos Tells Employees When He Gets Angry Amazon CEO Jeff Bezos is a demanding boss...   Read »   Share: Share: Share: Share: Share the latest business news with your network: Email sent to: dwyld.kwu.jobhuntportal11@blogger.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 257 Park Avenue South, New York, NY 10010