About Marketing: 4 Ways to Overcome Marketing Challenges Forever

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Marketing Marketing What is Branding? Marketing Careers Public Relations From Laura Lake, your Guide to Marketing For most small business owners, marketing is an overwhelming concept. They need and want marketing solutions that ensure a smooth-running, profitable business yet most don't know where to begin or how to focus their efforts. 4 Ways to Overcome Marketing Challenges Forever The essence of marketing is to understand your customers' needs and develop a plan that surrounds those needs. You might be surprised to find out that 90% of small businesses don't even have a marketing plan. It's difficult to reach your destination if you don't know where you're going! 4 common marketing challenges that small businesses face include: Lack of Focus Poor Execution Customer Disconnect Lack of Monitoring and Measuring Results Are you facing any of the challenges mentioned above... Read more Understand the New Facebook Changes to Brand Pages Just when you thought you had a handle on using Facebook for your business they introduce a change. Last week they introduced the timeline feature for brand pages. The good... Read more Marketing Careers - Help Someone By Sharing Your Success Story We all know that starting a new career or transitioning to a new career field can be overwhelming, especially now. I receive several emails a week and... Read more Small Business Marketing If you have a small business and don't have enough resources to hire your own marketing firm don't sweat it. These resources will help you get started in learning how to effectively market your own business. Marketing Ads Small Business Plans Career Planning Sample Business Plan Small Business New Online Business Featured Articles Marketing Your Business Online Social Media Marketing Marketing Your Brand Public Relations Marketing Methods Target Marketing   More from About.com Financial Emergencies An unexpected change in your financial situation can be incredibly stressful. Here's how to cope. More> Retirement Planning Learn the top five things you need to do in order to start building a retirement nest egg. More> This newsletter is written by: Laura Lake Marketing Guide Email Me | My Blog | My Forum   Sign up for more free newsletters on your favorite topics You are receiving this newsletter because you subscribed to the About Marketing newsletter. If you wish to change your email address or unsubscribe, please click here. About respects your privacy: Our Privacy Policy Contact Information: 249 West 17th Street New York, NY, 10011 © 2012 About.com   Must Reads Breaking Into a Marketing Career First Steps to Marketing a Business Social Media Marketing 7 Day Course Mobile Marketing for the Small Business Marketing Glossary   Follow me on: Advertisement