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Thursday, March 14, 2013

Oreo's Super Bowl Power-Outage Tweet Was 18 Months In The Making

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March 14, 2013

 
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Oreo's Super Bowl Power-Outage Tweet Was 18 Months In The Making Oreo's Super Bowl Power-Outage Tweet Was 18 Months In The Making

A "war room" was put in place months before the game.

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The 10 Best Branded Social Media Wins Of The Year So Far
The 10 Best Branded Social Media Wins Of The Year So Far
These brands are on fire.
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LinkedIn Tells All: How Businesses Engage Users And Build A Following
LinkedIn Tells All: How Businesses Engage Users And Build A Following
"I don't think people are looking for another place to see pictures of cats typing on computers."
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Jeff Gordon Puts On A Disguise, Takes Innocent Car Salesman On A Suicidal Test Drive
Jeff Gordon Puts On A Disguise, Takes Innocent Car Salesman On A Suicidal Test Drive
Pepsi disguises another famous athlete to prank unsuspecting people.
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Ford Says It's The No.1 Auto Brand — Even Though It's Actually No.2
Ford has some new math.    Read »
Sims 3 University Life Trailer Borrows A Bunch Of Memes
Ermahgerd! Indeed.    Read »
Here's The FTC's Solution For Twitter Advertisers Who Can't Fit Legal Disclaimers Into Tweets [THE BRIEF]
Today's ad news.    Read »
A D V E R T I S E M E N T


See Also
Samsung's Advertising For The Galaxy S4 Has Been Weirdly — Deliberately? — Cheesy
Samsung's Advertising For The Galaxy S4 Has Been Weirdly — Deliberately? — Cheesy
Is there some method to this?
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New Mad Men Season 6 Poster Contains At Least 7 Plot Clues
New Mad Men Season 6 Poster Contains At Least 7 Plot Clues
Whose hand is Don holding?
  Read »  
Ford Found An Extravagant Way To Deal With Negative Gawker Commenters
Ford Found An Extravagant Way To Deal With Negative Gawker Commenters
"A $2 million experience."
  Read »  
Those Sex Harassment Lawsuits Against American Apparel CEO Dov Charney Were Mostly Bogus, It Turns Out
Those Sex Harassment Lawsuits Against American Apparel CEO Dov Charney Were Mostly Bogus, It Turns Out
None of his accusers have won any money.
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