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Monday, July 15, 2013

About Marketing: Take the Guesswork Out of Search Engine Marketing

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From Laura Lake, your Guide to Marketing
Over the last few years we've segmented marketing into traditional and digital marketing tactics, but is there really a difference? Isn't it all just marketing only one using traditional media and the other digital media. There will come a day when there is no such divide, because it's all important and the line is disappearing. Consumers are both researching online and offline and as a business in order to succeed you must be where they are looking, regardless of the type of media.

SEMRush Takes the Guesswork Out of Search Marketing
This brings me to a topic that often puzzles marketers that are used to old school efforts and tactics - search engine marketing. Are you new to search engine marketing? Asking yourself what is search engine marketing? Unsure of where to start? I understand, it can all be overwhelming, so I'm going to share with you a tool that I think will help. I recently reviewed a search marketing tool that makes search engine marketing easy, by combining several tools into one platform it's called SEMRush, find out why I think it can help you in getting started with search engine marketing... Read more

Internal Communications is Not Only Important it Takes Skill
Internal communications could be one of the most important part of marketing within organization. Internal communication is important when it comes to creating effectiveness within an organization. Think... Read more

Three Tips to Writing Hard Headlines and Introductions
Do you have something to say? Want people to read it? Then you are going to need to know how to write hard headlines and introductions. If readers aren't grabbed by... Read more

Marketing Your Brand
Resources that will teach you how to build a "value-added" brand in today's competitive global marketplace by creating an effective, integrated strategy involving advertising, marketing, publicity, and research.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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