Wal-Mart-Owned Supermarket Asda Is Launching Its Own Ad Exchange To Compete With The Web's Biggest Publishers

Asda wants to compete with big web publishers like The Guardian and The Telegraph.

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Advertising Select   January 26, 2015 Wal-Mart-Owned Supermarket Asda Is Launching Its Own Ad Exchange To Compete With The Web's Biggest Publishers Asda wants to compete with big web publishers like The Guardian and The Telegraph. Read» Share this story: Facebook May Be Getting Rid Of FBX, Social Media's First Ad Exchange Facebook just acknowledged FBX would not be a focus going forward.  Read» Share this story: The 10 Things In Advertising You Need To Know Today From the FA Cup still struggling to find a sponsor, to a new Old Spice ad.  Read» Share this story: Rihanna Wins Battle With Topshop Over A T-Shirt Showing Her Face Court of Appeal rules in favor of Rihanna after Topshop sold a tank top using the popstar's image without her permission.  Read» Share this story: POLL: Most Readers Want The Sun's Page 3 To Keep Its Topless Models There has been outcry this week about The Sun's decision to keep its long-running Page 3 feature. But readers aren't bothered.  Read» The FA Cup Is Heading Into The Fourth Round Without A Sponsor Because 'The Magic Of The Cup' Has Worn Off The FA Cup can no longer compete with the likes of European football for sponsorship money.  Read» Grey Advertising Has A Separate 'Base Camp' Office Just For Millennial Staffers It has couches, TVs, and shared desks.   Read» Advertisement Share this: Email sent to: dwyld.kwu.2wm8d4lq0e7c@blogger.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011