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Tuesday, May 28, 2013

About Marketing: Job and Career Advice for the New Graduate

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Marketing

What is Branding?

Marketing Careers

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From Laura Lake, your Guide to Marketing
Many of you who read the marketing articles on About.com do so to help you through college and prepare you for entering the job force. I wanted to take a few moments to send out a special edition of the Marketing newsletter to offer some guidance to those of you that have walked across the stage to obtain your college degree. Congratulations! The world of marketing is an industry that is ever-changing. If your career choice was that of marketing, you'll never be bored. That's a promise. Perhaps you are unsure of where your career path will lead now that you have finally finished school. I understand, so I wanted to bring together a few resources that can help you in finding a career that you love and enjoy.

Overview of Careers in Marketing
There are many options to careers in marketing, but how do you know which one is right for you? Marketing can be defined as being the intermediary function between product development and sales. Think of it as the storehouse for such things as advertising, public relations, media planning, sales strategy, and more. It's the marketing professionals job to create, manage, and enhance brands. There are so many option, where do you start?...Read more

Breaking Into the Career Field ofMarketing
A career in marketing is enjoyable and fun. Most people who work in marketing will tell you it provides them with the challenge they have always wanted. The reason being is marketing is always changing; there are always techniques to learn, cases to study, and strategies to research. Do you know what to expect?...Read more

Where to Find and Post Marketing Jobs
Whether you are looking for a marketing job or looking to post a marketing job and gain qualified candidates you won't want to miss my top 5 marketing job websites. Now, my list is somewhat different that the others out there. I'm going to show you websites that do not consists of CareerBuilder or Monster, not because they are not great websites, but because most people already know them and they can be somewhat expensive for the company posting and over saturated for those that are applying for jobs...Read more
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This newsletter is written by:
Laura Lake
Marketing Guide
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