No matter how carefully you plan your goals they will never be more that pipe dreams unless you pursue them with gusto. --- W. Clement Stone
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Good morning, AdLand. Here's what you need to know today:
eMarketer predicts that desktop-based ad spending will peak in 2014. Soon it's going to be all about mobile.
Fallon lost the Cadillac creative account to a team of IPG agencies called "Rogue," including Hill Holliday, Campbell Ewald, and Lowe.
Harrods made a mobile scavenger hunt to up its social game.
Suzanne Powers joined McCann Erickson as an EVP/chief strategy officer. She was previously at CP+B.
Pinterest is now in French, too.
Beijing-based Miaozhen claims that the company is "the Nielsen of China."
Publicis Kaplan Thaler is Sleepy's first-ever outside creative agency. Previous work was done in house. The shop beat out Havas Worldwide and Gotham for the $75 million account.
Previously on Business Insider Advertising:
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