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Monday, May 6, 2013

About Marketing: Five Ecommerce Trends You Need to Be Aware Of

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From Laura Lake, your Guide to Marketing
As business owners or even marketers we are always on the lookout to learn how to remain profitable and competitive in the market place. The landscape in doing that often changes, especially in the digital world. If we take our eye off of the ball we can lose marketshare overnight.

Five Ecommerce Trends You Need to Pay Attention to in 2013
Take for example ecommerce and the role it plays in your business growth. Ecommerce and the way consumers shop online is constantly changing it has become difficult to keep. At one point consumers feared showing online, now it's become a convenience and the norm. Their expectations of service and personalization is becoming more demanding and many businesses are having a difficult time keeping up. This week I share with you five trends in ecommerce that you need to keep your eye on as we progress through 2013 and beyond... Read more

Five Steps to a Local Search Marketing Strategy
There isn't a week that goes by that I don't have someone ask me about how to get their local businesses listed in search engines, so that potential customers and... Read more

B2B Marketing- Reasons to Adopt Social Media Marketing
Adopting social media marketing has been difficult for the B2B business. A recent study has revealed that 69% of B2B buyers use social media to assist them in business... Read more

Plan Your Marketing Strategy
Having a marketing strategy can be the life or death of a business. If you aren't sure how to begin developing your marketing plan and strategy these resources will help you.

 


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This newsletter is written by:
Laura Lake
Marketing Guide
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